What Is a Campaign?

A campaign is your organized effort to get a specific track discovered on SondSurge. When you submit a track — whether to the open chart or to a curator's live session — that submission becomes a campaign you can track.

What is this?

A campaign ties together your track, its submission, and all the measurable results that follow: outbound clicks, chart movement, upvotes, saves, and shares.

Why it matters

Without campaigns, you'd be submitting music blind. Campaigns let you compare results across tracks, see what's working, and decide where to invest your credits and energy.

How to use it

1. Submit a track from your dashboard or a curator's live session page.
2. Add your streaming link and any social links.
3. Choose a submission tier if the session supports paid tiers (Standard, Priority, Express, Headliner).
4. Track results in your Discovery Dashboard and Campaign Comparison view.

Campaign status

Campaigns move through statuses as they progress — from submitted, to live/queued, to reviewed, to completed. Check Campaign Status Explained for the full breakdown.

What to do next

Read Submitting a New Track for the step-by-step, then Campaign Best Practices to maximize your results.